
Senior Capstone Collection : Glossier Home
Enter Glossier Home; an art collection gallery set up in a unique immersive experiential monochromatic home setting, the consumer can walk through and peruse the staple in every millennials beauty routine; Balm DotComs. All the while introducing the market to a new flavor: Honey Balm DotCom.
Art has the power to create emotional connections in brick and mortar stores that can't be matched online. It's not always a product or service that requires innovation but the things that surround and support the offering that does. The best innovations improve, enhance and extend an existing product or service. These innovations add functionality, reduce costs or turn niche markets into mass markets.
Creative Direction, Tradition Media Artworks, Power Presentation, Concept - Cassidy Mauriss
View Full Presentation Deck Here.
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